The Measurable Marketing session is designed to increase the understanding of tactics that can assist businesses with evaluating their marketing strategies. Algorithms will be discussed to identify marketing trends. Analytics will be reviewed as a method to define publics and measure and evaluate results. Search Engine Optimization will be introduced as a tactic for understanding keyword searches and web traffic analysis.
Algorithms
Analytics
SEO
Instructor:
Simon Ring, Director National Marketing
Rio Salado College.
Free, exclusively for Chamber members.