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Business Academy Marketing Class

Business Academy Marketing Class

Tuesday, April 12, 2022 (2:00 PM - 3:30 PM) (MST)


The Measurable Marketing session is designed to increase the understanding of tactics that can assist businesses with evaluating their marketing strategies. Algorithms will be discussed to identify marketing trends. Analytics will be reviewed as a method to define publics and measure and evaluate results. Search Engine Optimization will be introduced as a tactic for understanding keyword searches and web traffic analysis.


  1. Campaign Strategy
  2. Attribution Modeling
  3. Algorithms for Future Marketing


  1. Define publics
  2. Measure results
  3. Evaluate outcomes


  1. Keyword research
  2. Front and back end tagging
  3. Traffic analysis


Simon Ring, Director National Marketing

Rio Salado College. 


Free, exclusively for Chamber members. 

Rio Salado College
2323 W 14th St.
Tempe, AZ 85281 United States
Event Contact
Erika Acorn
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Tuesday, April 12, 2022 (2:00 PM - 3:30 PM) (MST)
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